Sweet Doctors set to open in Sarasota

As a designer of independent retail stores, the most gratifying question I can receive is whether the store I designed is a national brand.  Such a question signifies a successful effort to achieve all of the design, lighting, signage, and experiential elements that national brands develop over the course of numerous locations and design generations.  And for my clients, this often means we have achieved a strong cohesive identity on a "mom and pop" budget, or in the case of Sweet Doctors, "mom and son".

Sweet Doctors is a cake pop and wine shop set to open October 16, 2014, in Sarasota's new University Town Center mall.  It is a daunting challenge to launch a new retail concept in the country's newest mall, standing shoulder-to-shoulder with the heavy hitters of the high end retail world.  In this case the challenge was made easier by trusting clients and an accomodating construction team.   When mall officials walked by the space and asked where else the brand exists, I knew we succeeded with the design.

 

InStore magazine covers Fox Fine Jewelry

InStore magazine documented the journey shared by our clients, Debbie and Geroge Fox, and our design team, in an August 2014 Special Feature.

http://www.instoremag.com/instore/lead-stories/14466-special-feature-ventura-capitalism.html

Fox Fine Jewelry opens in Ventura

We are pleased to announce the opening of our latest jewelry store design, Fox Fine Jewelry in Ventura, CA.  Serving as a full range jeweler, Pandora merchant, and art gallery, Fox is already raising the bar for retail design in Ventura.

Sweet Doctors coming to University Town Center

We have had the privilege of designing one of the few locally owned and operated stores slated for the new University Town Center mall in Sarasota.  This original concept will expand the Sweet Doctors family business to a new audience.  The design is a modern take on the classic confectionary with a restrained palette of materials, mixing bright pops of color with timeless wood and marble finishes.

 

Fox Fine Jewelry underway

Fox Fine Jewelry, a fixture of Main Street in Ventura, CA, will relocate into a new space designed by Balaity Property Enhancement.  The independently owned store functions as an art gallery, jewelry store, and hub for community events.  The design combines modern forms within the context of the historic structure, creating a highly varied customer experience with interactive areas and selling environments.  Fox Fine Jewelry is now under construction with a scheduled opening of April 2014.